They bring me business and success everyday. That’s why they are ALWAYS in my left pocket. But most people either don’t have th em (shame on you) or if they do — have terrible ones. Here are some mistakes people make with business cards: 1. You forget them. This is the biggest mistake — your card is your brochure, your image, your information in a prospective client’s hands — and you now blew it because you forgot your cards. In addition, you now feel uncomfortable because you might or might not get theirs, which is gold in any business or position. Always carry them with you . . . Everywhere. Keep them in your car, your desk, your briefcase. 2. They look awful. When I hand out my card, I usually get the exclamation, “What a great card!” or “Who did this for you, it’s incredible!”. Does this happen to you? If not, you need to have your cards made by professionals. If you aren’t creative, you need to hire a creative ASAP to design a logo and card for you. ...
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